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Text File  |  1988-07-29  |  200b  |  7 lines
  1. œÄMaximize the effectiveness of your direct mail programs by:
  2.  
  3. ‚Ä¢  Analyzing program results geographically
  4.  
  5. ‚Ä¢¬†Targeting mailings based on location
  6.  
  7. ‚Ä¢ Screening your list for bad addressesaÀár